Become a member to unlock new destinations early!


What to Consider Before Hiring Your First Business Coach

Discover how hiring a business coach can help your travel agency achieve long-term success, save time, and reach your goals effectively.
What to consider before hiring your first business coach as a travel agent.

Running a successful travel agency can be both rewarding and challenging. Whether you’re just starting or looking to scale your business, hiring a business coach might be the key to unlocking your full potential. In this guide, we’ll explore what a business coach can do for you, what to expect when working with one, and how to find the right coach to fit your needs.

What Does a Business Coach Do for You?

Crystallizing Your Vision

A business coach helps you clarify your vision for your travel agency. Whether you need assistance with marketing, sales, automation, or other areas, a great coach will help you define your long-term goals. They’ll work with you to understand what you want to achieve in the next three, five, or even ten years, and help you build a business plan to reach those milestones.

Saving Time, Money, and Stress

Experience is invaluable. A seasoned business coach can save you time and money by guiding you through the challenges they’ve already navigated. Instead of struggling through trial and error, you’ll benefit from their proven strategies and avoid common pitfalls. This can alleviate a lot of the stress that comes with growing a business.

Setting and Achieving Goals

A good coach will assist you in setting realistic, attainable goals and provide the tools and resources you need to achieve them. They won’t do the work for you, but they’ll keep you on track, ensuring that you stay focused and motivated. Regular check-ins and a structured plan will help you measure your progress and adjust your strategies as needed.

What to Expect When Working with a Business Coach

Scope of Work

When you hire a business coach, you’ll start by defining the scope of work. This can be project-based, time-based, or a combination of both. For example, at Wanderlust Campus, we offer a 12-week program called Careers on Vacation, which includes one-on-one coaching sessions and access to various experts in marketing, sales, and automation.

Communication Preferences

Clear communication is crucial. Your coach will establish how and when you can communicate. This could be through scheduled sessions, emails, texts, or office hours. At Wanderlust Campus, we offer one-on-one sessions, live classes, and a discussion forum where students can ask questions and get answers during business hours.


Before starting, ensure you have a clear list of deliverables. What do you expect to achieve by working with a coach? This might include specific business goals, learning new skills, or implementing new systems. At Wanderlust Campus, our deliverables include certification, access to business tools, and ongoing support from various experts.


The cost of hiring a business coach can vary widely. You might pay anywhere from $3,000 to $25,000 depending on the coach’s experience and the scope of work. It’s essential to view this as an investment in your business. Calculate the potential return on investment (ROI) to determine if the cost is justified. For instance, if a coach helps you increase your sales significantly, the investment will pay off quickly.

How to Find a Great Business Coach

Experience and Results

The most critical factor is whether the coach has accomplished what you aim to achieve. Look for someone with a proven track record in the travel industry. At Wanderlust Campus, we run our own travel agency, Tripsy Travel, and use it as a proof of concept for our students. This hands-on experience ensures that our coaches provide practical, tested advice.

Client Testimonials and Case Studies

Before hiring a coach, review testimonials and case studies from their previous clients. This will give you insight into their coaching style and the results they’ve helped others achieve. A reputable coach will have plenty of success stories and satisfied clients willing to share their experiences.

Personal Fit

Finally, ensure there is a good personal fit between you and the coach. You’ll be working closely together, so it’s important that you feel comfortable and confident in their ability to help you achieve your goals.

Hiring a business coach can be a transformative step for your travel agency. By helping you crystallize your vision, save time and money, and set and achieve your goals, a coach can provide the support and guidance you need to take your business to the next level. Remember to clearly define the scope of work, set communication preferences, list deliverables, and understand the costs involved. With the right coach, you’ll be well on your way to growing a successful travel business.

For more information on how we can help you grow and scale your travel business, visit Wanderlust Campus today!



Leave a Reply

Your email address will not be published. Required fields are marked *

Want more travel marketing tips and tricks?

My content